Friday, April 15, 2016

OUGD406 - Studio Brief 03 - Feedback From the First Presentation

As a group we presented our concept for the exhibition and all of the work we had produced for it, including the logo, the wayfinding, and the publication. Feedback from this first presentation was mixed. The tutors and peers liked the designs we had made, but felt that our name and concept was not as firm as they could have been. As our logos and wayfinding reflected a stacking motif, they suggested that as an alternative to the blueprint theme that we look at the stock market and stock graphs for the internal exhibition appearance. The logo and wayfinding were particularly successful, and one of the strongest they had seen presented, however the colour scheme needed finalising as we had each used slightly different shade of blue within our work. The physical invitations, guest list and social media sites were all strong points of our presentation. The publication design received positive feedback from both tutors and peers, but could have been better represented with a physical example. It was also mentioned that we had not fully referenced how the internal look of the exhibition would appear.

From this feedback we decided as a group to focus on the physical presentation for the exhibition, with particular attention paid to how the work would be curated on the walls.