The colours were changed to reflect a more primary scheme, using richer reds and blues as apposed to pinks and purples. The gradient motif was solidified into a halftone pattern that allowed a definitive answer box to be incorporated - this also appropriately fitted with the Union's suggestion that a specific visual cue be included that directly related to the students and the College, as the individual dots within the pattern could be seen as representative of the individual students in the College combining to make up a greater whole.
Contrary to the Union's feedback the type on the poster remained aligned to the left hand side, as the multiple different phrases that would need to be incorporated throughout the designs would all required a different type layout, creating an un-cohesive and irregular series of designs.
Final poster designs
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Gif