Friday, November 27, 2015

OUGD405 - Study Task 01 - Liberty Park Research

Liberty Park is one of the many student accommodation sites within Leeds and is run by Liberty Living. Despite providing housing to many hundreds of students every year, both new to the city and to the accommodation, there is a distinct lack of signage within the buildings. Each floor has one sign indicating the level, although this is missing on the ground floor (bottom picture).






There are a small range of signs within the main reception area and central courtyard but there are inconsistencies between them as some display an updated version of the Liberty Park logo (top image) and some display on older or potentially outdated logo (bottom images).










The only other signage in the complex is on the laundry room door, but again this is inconsistent with the previous signs - the machines in the laundry room are provided the company Circuit and the sign is designed to match the typeface and colour of the Circuit logo rather than Liberty Park's. There is no other signage within the laundry room itself.





The wayfinding within Liberty Park is virtually non-existent - what signage there is does little to direct or guide a person through the building or to certain location - and the multitude of designs for each sign creates confusion.