Initial research was undertaken into previous submissions to the project, found through the project website and instagram page.
Tweet
Brief research was undertaken into the origins of the tweet that would be used. The phrase 'written in the sky' is in reference to a banner that was flown through the sky with the words 'support women: repeal the 8th'.
The brief required that any typeface used must be made by a woman. The website Type Quality is a platform for discovering and sharing typefaces designed by women, and was used in this phase of the research.
A range of typefaces that could be appropriate for the project were identified, including Resistance, Quarto, BilboINC, Black Moon FY and Yatra One.
Considering the physical forms these typefaces, as well as their function as a display font, Yatra One was selected for its unique, ribbon-like letterforms as it was felt that they could be used to represent the banner referenced in the original tweet. It was designed by Catherine Leigh Schimidt.
